About The Author

I'm Montrella Rhodes—an entrepreneur, author, consultant, mentor, wife, and mom who has spent much of my career helping people and businesses move forward.

My entrepreneurial roots go back to St. Louis, where I grew up watching my father build businesses and my mother pour into people. I didn't realize it then, but they were teaching me two lessons that would shape my life: work hard for what you want, and never lose sight of the people along the way.

Over the years, I've worked in entertainment, business consulting, direct sales, association leadership, the food truck industry, and entrepreneurship. I've started businesses, closed businesses, changed directions, made mistakes, celebrated some incredible wins, and learned that every season has something to teach you.

In 2015, a longtime friend introduced me to the food truck industry. I quickly discovered that my place wasn't behind the grill—it was behind the business. That experience eventually led to The Rhodes Group Food Truck Booking, Management & Consulting and, in 2018, to my work with the Food Truck Association of Georgia.

Along the way, my husband, Laurence, has been my partner in life and business. Together, we've built businesses, raised our family, navigated some unexpected seasons, and learned that success means very little if you don't have people you love to share it with.

Those experiences eventually became the inspiration for my first book, Beyond the Window: Lessons in Entrepreneurship from the Food Truck Industry.

The book isn't just about food trucks. It's about the things people don't always see—the preparation, relationships, difficult decisions, faith, failures, pivots, leadership, and perseverance behind building something meaningful.

Today, that journey continues through The Rhodes Group Press, where my goal is to create and publish work that shares real experiences, practical wisdom, and lessons worth passing on.

I'm still building. Still learning. Still evolving. And if something I've learned along the way can help someone else move forward, then sharing it is worth it.

"The window was never about the food truck. It was always about seeing people."

— Montrella Rhodes